"Joe's teeth are so white that Crest is practically bankrolling our campaign at this point," admitted Greg Schultz, Biden's campaign manager. "Every time he appears on TV is a promotional event for Crest Whitestrips, so we have their full financial backing."
According to the agreement between Crest and the Biden campaign, every time the former Vice President flashes a wide grin at a camera, the company donates $10,000 to support his run for President. "He basically works a second job as a Crest brand ambassador out on the campaign trail," Schultz explained.
While the Biden campaign has struggled to maintain the candidate's frontrunner position, Crest's Biden-centered marketing campaign has already raised the company's brand recognition. “I don’t agree with his platform, but I will say that his teeth are so, so white,” reported one voter. "How does he get them like that? Is he using Crest?"
At press time, the Biden campaign was in talks for a partnership with Invisalign.